Kpop Group NewJeans Stars in Apple’s Latest Shot on iPhone Film

Image via YouTube

For its ‘Shot on iPhone’ campaign, Apple is taking it right into Samsung’s backyard featuring one of the country’s other highly popular exports – Kpop.

The campaign film by NewJeans features the song”ETA” which is from the group’s mini-album ‘Get Up.’ The official music video for the song was filmed entirely with iPhone 14 Pro.

The video was directed by Wooseok Shin in collaboration with TBWA/Media Arts Lab as part of the long-running Shot on iPhone campaign.


Here is the 38-second spot.

The iPhone also features quite prominently in the full-length official MV of ‘ETA’.



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