Koto has acquired Stereo Creative, expanding its capabilities across campaigns and content production and bringing the international creative studio into a new global studio network.
The acquisition follows Koto’s 2025 investment and makes Stereo the first company to join the network, which will bring together expertise across branding, digital, campaigns and content production.
Koto said it has been building a broader agency group in response to client demand for integrated, creatively led services. Stereo brings client relationships across sport, entertainment, consumer and technology, including Nike, Arsenal, FIFA, Converse, the San Francisco 49ers, the PWHL, EA Sports, Twitch, Ripple and Bumble.
Koto was founded in London in 2015 by James Greenfield, Caroline Matthews and Jowey Roden. Its clients have included Coca-Cola, Hilton, PayPal, Airbnb, Amazon, Microsoft and Meta, according to the release. Over 11 years, Koto has grown to a team of 170. With Stereo joining the business, the newly formed Koto Group will have 230 people across studios in London, Berlin, Los Angeles, San Francisco, New York, Portland, Dubai and Sydney.
The companies said the combined business will offer capabilities spanning brand strategy, digital experiences, campaigns and ongoing content production.
Stereo is the first of a number of planned acquisitions through which Koto intends to bring together established, values-aligned creative companies.
“As Koto grows, welcoming Stereo is the first step in building a group of values-aligned, founder-led companies with the pursuit of excellence at their heart,” said James Greenfield, CEO & Co-founder, Koto.
“We know how much our clients value the quality of our work, and this acquisition broadens the ways we can deliver it.”
“Partnering with Stereo deepens our commitment to Creative Excellence,” said Jowey Roden, CCO of Koto.
“We look forward to building something greater than the sum of its parts, and delivering exceptional product quality for the world’s most influential brands.”
“Stereo and Koto have always felt like kindred spirits, sharing the same creative ethos and drive,” said Andrew Duff, CEO & Co-founder, Stereo Creative.
“Joining forces is a natural evolution for us and will ensure that both Stereo and Koto are better equipped to fight the good fight — standing up for true creativity and craft, always.”
“We’re very pleased to see two brilliant businesses come together,” said Ed Minton, Director, Westbridge.
“Stereo is a strong addition to Koto’s growing studio network, and we’re excited to keep supporting the team as they continue to build an exceptional business of global scale.”
