Man Drives Home to North Korea with the Help of Technology

Hyundai Motor Company has put together a video documenting a project that allowed an elderly man, long separated from his home in North Korea, to drive back to his place of birth through the use of virtual reality.

The story, called “Going Home”, revolves around 88-year-old Kim Gu-hyeon, who in the spring of 1947 left his home in the north, six years before Korea was divided, and headed south.

Though the 6-minute short film doesn’t explain why he left, Kim felt a great sense of guilt for having left his home and having never being able to return –to never again see his mother and his family.


He is one of 66,000 North Koreans currently living in South Korea –many of whom, like Kim, have been away from their place of birth for more than half a century.

Man Drives Home to North Korea - Branding in Asia Magazine

Kim Gu-hyeon at home in the South

The creative and engineering team at Hyundai visited Kim at home Seoul and had him write down his original home address and describe his hometown in as much detail as possible as they set about recreating it for a virtual drive. After

Hyundai’s attention to detail produced Kim’s hometown landscapes including streets, pedestrians, traffic cops, wild flowers and even mist on the river –all restored in 3D inside a specially designed car.


As our regular readers will know we refuse to give away endings –you have to watch the incredibly touching conclusion for yourself.

There are English subtitles

Korean Man Drives Home to North Korea with the Help of Technology


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