Jetstar Runs Unique Chinese New Year Campaign

As part of a campaign to help families celebrate Chinese New Year together, Jetstar Asia is tempted people living overseas away from their families with free tickets anywhere they wanted on the eve of CNY.

Jetstar Asia interviewed several people to see who would refuse the offer of free flights after watching recorded videos of their relatives talking about the joy of being together with family at CNY.

They all tearfully folded of course.


“As an airline, we carry our customers to their dream destinations all year long,” said Chantal van Wijnbergen, Jetstar regional marketing manager of Southeast Asia. However, this is the time we should stay home as family comes first.”

“We hope our customers will treasure their reunion at home with their loved ones this coming Lunar New Year, because you can always travel after that.”


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