IN.Deed Communications Expands Into Singapore

Leading the expansion is Jarieul Wong, who recently served as the head of communications and CSR partnerships at Carousell Group.

Sophia Lee, Janet Han, Jarieul Wong & Chin Pei Ng

IN.Deed Communications, a boutique communications consultancy founded in Malaysia, is commemorating its upcoming 15-year anniversary with an expansion into Singapore.

“This milestone not only underscores the company’s commitment to growth and innovation but also signifies a dedicated focus on supporting startups, entertainment, technology and healthcare sectors, and non-profit organisations in the dynamic Singaporean landscape, specifically in the areas of public relations (PR), influencer marketing and ESG,” the agency said.

Leading the expansion is Jarieul Wong, who recently served as the head of communications and CSR partnerships at Carousell Group, shaping sustainability narratives, reputation management, and corporate communications. Wong had prior roles at global giants like Disney, Razer, and Sony Pictures.


 

To kickstart the expansion of IN.Deed Communications in Singapore, the agency has partnered with Limitless, a non-profit organisation dedicated to advocating the mental health and well-being of young individuals, to support their social media and PR initiatives.

Founded in January 2009 by PR veterans Sophia Lee, Janet Han, and Chin Pei Ng, IN.Deed Communications has an extensive client list spanning a wide spectrum of industries. Notable past and present clients include global multinationals such as Sanofi, Warner Bros. Discovery, ACCA, The Coffee Bean and Tea Leaf, Carousell, The Walt Disney Company, Celestial Tiger Entertainment and Vinda Group SEA.

“We are thrilled to embark on this exciting journey into Singapore and continue our mission to empower brands through strategic and impactful communications,” said Sophia Lee, co-founder & director of IN.Deed Communications.

“We believe that our unique blend of experience, creativity, and dedication will enable us to deliver exceptional value to clients seeking to expand their market awareness and impact in a way that is marked with INtegrity, INspiration and INnovation.”


 

“What truly sets us apart is our commitment to people and to do our best ‘in word and in deed’. We look at nurturing a collaborative and supportive environment where our employees thrive and our clients feel part of the IN.Deed family. Our mission is to ensure that both our team members and our clients’ brands achieve their full potential,” added Janet Han, co-founder & director, IN.Deed Communications.

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