Welcome to Indian Design in Focus. Join us as we explore the vibrant world of Indian design, featuring interviews, insights, and creative work on Branding in Asia.

Featuring conversations with leading voices, standout projects, and rising talent, this series shines a light on Indian creativity—from graphic design and typography to architecture, fashion, and product design. It explores how designers across India weave tradition and innovation into contemporary expression, creating work that resonates locally and globally. Whether you’re a design professional or simply curious, these stories invite you to see how heritage continues to inspire modern creativity. Join us over the coming weeks as we uncover the many layers that define Indian design today.

Running November 10 - 22

नमस्ते

Join us as we explore the vibrant world of Indian design, featuring interviews, insights, and creative work on Branding in Asia.

Featuring conversations with leading voices, standout projects, and rising talent, this series shines a light on Indian creativity—from graphic design and typography to architecture, fashion, and product design. It explores how designers across India weave tradition and innovation into contemporary expression, creating work that resonates locally and globally. Whether you’re a design professional or simply curious, these stories invite you to see how heritage continues to inspire modern creativity. 

Running November 10 - 25

Featured Articles of the day

As part of our Indian Design in Focus series, we recently caught up with award-winning designer Anthony Lopez, Founder and Chief Designer of Lopez Design, a strategic design consultancy that helps organizations define their identity and build clear, cohesive branding systems.

Founded in 1997, Lopez Design has evolved into a multidisciplinary practice focused on strategy, branding, and experience design. The firm’s work spans brand, product, spatial, and service design—each shaped by a thoughtful, human-centered approach that blends creativity with purpose.

Guided by the philosophy of ‘Dare to be authentic,’ the studio’s design process emphasizes clarity, collaboration, and cultural relevance. Over the years, the studio has helped shape the identities of brands and organizations, including the Murugappa Group, Ayushman Bharat, Accel Atoms, and the Kartavya Path initiative.

Over the course of our conversation, Lopez reflects on what defines Indian design, how traditional craft informs modern practice, and why authenticity, clarity, and discernment remain central to meaningful design in an era shaped by technology and change.

Insights from the National Creative Director at Saatchi & Saatchi India on design at the intersection of advertising, luxury, and cultural storytelling — and...
Indian design finds meaning in multiplicity. It values density over emptiness, emotion over precision, and the act of storytelling over stillness, writes Sauravi Dhuri...

IDIF Featured Story

Gaurav Roy Choudhury – ‘A project is only as good as the questions it asks’

Insights from the Founder and namesake of Bangalore-based Gaurav Roy Choudhury Architects on questioning norms, pursuing honesty in design, and creativity born...

Featured Story

Smita Thomas – ‘Design is at its most radical when it reconsiders value itself’

Indian Design in Focus: A conversation with the Principal Designer at interior design and content studio Multitude of Sins, on reimagining space,...

Featured Story

Khushboo Bansal – ‘Indian design is defined by its ability to absorb complexity’

A conversation with Principal Architect at STHAPATI about the firm’s work, the layered identity of Indian design, the evolving ethos of sustainability,...