Telenor Pakistan has appointed IAL Saatchi & Saatchi as one of its agency partners for creative and digital duties, the agency has announced. This was a unique pitch with the agency team working on it under lockdown, from home and during Ramazan with the presentation taking place on a video call post-Eid.
“We couldn’t be happier and we are ready to hit the ground running,” said Imtisal Abbasi, Managing Partner at the agency. “IAL is adding Telenor to its diverse roster of clients.”
“This is a big win for us and we are excited to start working with the incredibly dynamic marketing team at Telenor who have chosen us to partner with them on the journey ahead,” said Nida Haider, Managing Partner at IAL Saatchi & Saatchi.
The win awards both creative and digital duties for corporate, commercial, and other strategic initiatives for a three year period starting November 2020.
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