BBDO Greater China has appointed Hoho Liu as BBDO Taiwan Executive Creative Director. Previously he served as General Manager of TOPLAN, Vice President and Executive Creative Director of Havas, and Co- Executive Creative Director of I am David.
He has served hundreds of brands across a multitude of categories and brands such as 7-11, Weidan, Weili Fried Noodles, Starlux, Hyundai, Volvo, Zespri and more. He led the team to win the Effies Greater China, 4A Taiwan, Times Asia-Pacific Awards, and Grand Pix of Long Xi Awards.
“I am very glad to join BBDO. I have always felt the passion and persistence of BBDO to great creativity. Finding the most efficient solution to help clients accumulate brand value and achieve sales goals is the core of creative work. I hope that in the future, we can work with the team to create more great work for our clients,” said Liu.
“Among the Taiwanese creatives that I know, Hoho can be regarded as the representative of ‘a low-profile person, with high-profile works’. I am very glad and honored to invite him to join the creative leadership team of BBDO Greater China,” added Leong Wai Foong, BBDO Greater China Chairman and CCO.
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