Hilton Announces Global Partnership with Deepika Padukone for ‘Hilton. For The Stay’ Campaign in India

Hilton has appointed Indian actress, producer, philanthropist, and entrepreneur, Deepika Padukone as a global ambassador. The partnership is an extension of Hilton’s first global marketing platform, ‘Hilton. For The Stay,’ in India, spotlighting why it matters where you stay amid continued demand for travel in the region.

Hilton said the strategic collaboration reaffirms the company’s commitment to expand in the Indian market.

“Recognized for her inspiring journey in the entertainment industry and beyond, Deepika embodies the spirit of modern India and resonates with the aspirations and ethos of the Indian traveler,” said Hilton.


 

“Her resilience, innovation, and global outlook, complements Hilton’s mission to offer exceptional experiences, making her the ideal choice to champion Hilton’s global marketing platform. Deepika’s connection with her audience is built on authenticity and a shared pursuit of excellence – qualities that are at the heart of Hilton’s service philosophy.”

Padukone has been acknowledged with the Crystal Award by the World Economic Forum for her leadership in raising mental health awareness in 2020 and named the TIME 100 Most Influential People in the World, Deepika’s achievements have set her firmly on the world stage.

“I’m proud to be partnering with a global brand like Hilton to share the importance of The Stay for Indians worldwide,” said Padukone.

“My generation works extremely hard, and we want to see value in the experiences that we choose to invest in. What I love about Hilton, is that they truly understand the importance of The Stay. A hotel stay can absolutely make or break a trip. Having your needs anticipated and looked after even before you step into the hotel lobby lets you know that you’re well taken care of. I look forward to creating lasting memories with Hilton and sharing them with the world.”


 

Mark Weinstein, chief marketing officer, Hilton, added, “Deepika’s iconic status in India coupled with her ability to effortlessly bridge tradition with modernity makes her the ideal brand ambassador for Hilton.  Through our partnership we look forward to exploring Deepika’s unique, authentic Hilton Stay experiences.  The stories we’ll tell together will inspire travellers from across India to join Hilton Honors and experience their very own Hilton Stays.”

With 25 operating hotels and 17 hotels in the pipeline in India, Hilton has set its sights on the Indian market with a goal of tripling its estate in the coming years.

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