Gusto Luxe, and agency for luxury brands in China, has announced the promotion of Shashin Surti to Managing Director.
“Over the last 3 years, Shashin has helped shape the transformation and growth of our business from 50 people to more than 130,” said Nick Cakebread, Gusto Luxe Founding Partner.
“Shashin’s appointment is a clear signal of our continued growth and commitment to delivering innovative solutions to the world’s leading luxury brands in China.”
Surti’s tenure at the firm has been marked by rapid growth, transformation in capabilities and services, and the recent acquisition by brand-tech holding group, Gusto Collective in June 2020.
He will continue to operate from the Shanghai headquarters, reporting directly to Gusto Luxe Founding Partner, Nick Cakebread.