Grey Malaysia has added to its creative leadership with the appointment of two Deputy ECDs. Heng Thang Wei has been promoted from Creative Director and new hire Jeremy Yeoh joins from Naga DDB Tribal. The pair will share joint responsibility for Grey Malaysia’s portfolio of clients, including Telekom Malaysia, Unifi, Carlsberg, Volvo, and Coway.
Heng Thang Wei joined Grey Malaysia in 2014 from Leo Burnett as a Senior Art Director.
“I’ve learned so much during my time here and we’ve achieved things that we never thought possible on the global creative stage,” he said. “Now that I’ve seen what’s possible, I’m only hungry for more and with Jeremy on board we can do even greater work”
Yeoh brings 15 years of experience to the new position, joining Grey from Naga DDB Tribal, where he was a Creative Director heading up KFC, Prudential, and Wonda Coffee.
“Moving up to ECD is a big step, something I did not take lightly, but my ambitions to create big, impactful work found a good home here. If the photoshoot is anything to go by, Thang and I already have a great synergy.”
“Thang has been an irreplaceable wing man throughout my time at Grey. With so much energy and talent, it’s with genuine pride that I’ve seen him grow into the creative leader he is today,” said Chief Creative officer Graham Drew.
“Jeremy is a talent that’s been on my radar for such a long time, from the culturally defining work on KFC, to societal causes such as the ‘Nursery Crimes’ work. The prospect of having two such creative minds working together and sparking off each other as a team is so exciting – these two can only push us even higher.”