Grab Philippines and UNIQLO have launched a limited-edition UTme! collection that translates familiar Grab app experiences into wearable designs, marking the first partnership between a superapp and UNIQLO’s UTme! customizable apparel service in the Philippines.
The collection, titled “Blueprint for a 5-Star Summer,” is now available at select UNIQLO Printer Stores nationwide. Designs are printed on T-shirts and tote bags.
Rendered in a blueprint-inspired visual style, the pieces reimagine everyday Grab scenarios as technical diagrams with Filipino-language annotations. The lineup includes four designs: “GUTOM NA AKO: A Technical Breakdown,” a depiction of ordering food as a self-reward, annotated with the phrase “Dasurb ko ‘to”; “PA-GRAB MO NA YAN: A Technical Study,” which maps the coordination behind deliveries; “A GUIDE TO BOOKING A CHILL RIDE,” referencing Grab’s Group Ride feature; and “THE INNER WORKINGS OF NAG-PA GRAB AKO,” a schematic of the moment a user meets a rider or delivery partner at the gate.
Participating printer store locations include the UNIQLO Manila Global Flagship Store, UNIQLO Mall of Asia, UNIQLO BGC High Street, UNIQLO Greenhills, UNIQLO Nuvali Sta. Rosa Roadside Store, UNIQLO Ayala Center Cebu, and UNIQLO Davao Roadside Store.
Alongside the collection, Grab is offering users discounted rides to and from selected UNIQLO Roadside and Flagship stores. The promotion gives users 10% off rides, capped at PHP 30 per ride, with no minimum fare requirement. Users can redeem the offer up to four times per month, or up to 36 times across the promo period.
The collection’s Phase 1 availability runs until September 30, 2026. The full design catalog and participating stores are listed on UNIQLO’s official UTme! page.
