Getting to Know You, and all Your Health Issues, in Apple’s Funny New ‘The Waiting Room’ Ad

“It’s your health data. You’ve been sharing it without realizing it. That’s how I know about Kevin’s rash. And YOUR halitosis!”

Apple has launched a hilarious new 90-second spot called “The Waiting Room” that takes a novel approach to pitching its privacy credentials when it comes to protecting users’ health data.

Apple’s new campaign spot, narrated by Jane Lynch, focuses on the increasing importance of protecting private health information in today’s world of widespread online sharing.

With built-in privacy protections across its devices and services, Apple is looking to reassure you that its health data remains secure within its ecosystem, which includes measures such as end-to-end encryption, data minimization, and user-centric control over data sharing.


All the technical stuff aside, it’s a great watch:


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