WPP has announced that its Finsbury Glover Hering Corporation has agreed with Sard Verbinnen & Co on terms of a merger to create a new strategic communications firm.
The new firm will have approximately 1,000 professionals operating from 25 offices in Asia, Europe, the Middle East and the United States, including its global headquarters in New York. Pro forma combined 2020 revenue was more than $330 million.
“Our clients operate in an increasingly complex world with diverse stakeholder interests. To generate growth, open markets, shape policy and attract capital, companies need to seamlessly communicate to more audiences and across more markets than ever before,” said Finsbury Glover Hering Co-Chairmen Roland Rudd and Carter Eskew.
“This merger brings together the most accomplished communications professionals, operating within a global firm that will have the expertise and experience to deliver reputation advisory services to address critical c-suite concerns.”
Senior professionals from Finsbury Glover Hering and SVC will lead the new company. SVC’s George Sard will join Finsbury Glover Hering’s Roland Rudd and Carter Eskew as Co-Chairmen. Alexander Geiser will serve as Global CEO, Ajay Junnakar will serve as Global CFO, Sydney Neuhaus will serve as Global COO and Andrew Cole as Deputy Global CEO.
“The demand for Board-level strategic advice on a growing range of financial, reputational and social issues has never been greater. As the reputations of companies and their brands become ever more closely linked, our leadership in this area is a core part of our offer as we support our clients’ continued transformation,” added Mark Read, CEO of WPP.
“WPP is delighted to support the ambitions of the leadership teams of Finsbury Glover Hering and SVC in creating a powerhouse in strategic communications, with the expertise, scale and footprint to provide unparalleled service to global clients.”
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