London International Awards 2021 is opening for entries early this year as a convenience for those wishing to submit entries during the 2020 calendar year.
“Our aim is to give as much clarity, as early as possible to our clients,” said Barbara Levy, President of LIA. “The world looks forward to getting back to normal. Because of this and in an effort to maintain our annual schedule we have amended our eligibility to include work released from 1st September 2019 through 8th August 2021. LIA will host 16 jury panels to judge all work across this period.
“We recognize that the industry is in a state of flux, but everything we hear tells us that creativity is and always will be important going forward for brands, for agencies, for consultancies, and for individuals. LIA has always believed in supporting the industry in any way possible. This year we have put into effect a pricing policy that will help the industry in its quest to honor creativity, crystallize what great work looks like and what new innovations inspire.”
The first is Transformative Business Impact. This competition recognizes that creativity does not just live within campaigns, it now plays an influential role in the enduring transformation of businesses including their operations, services, products, internal experiences and customer experiences. This medium doesn’t just recognize work that promotes solutions to customers; it recognizes the solutions themselves.
The second newly added competition is Creative Use of Data. This competition recognizes entries that demonstrate the fundamental role of data in inspiring, powering, and enhancing creative work.
To enter, click here.
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