Edelman Singapore Appoints Omar Sotomayor Executive Creative Director

Edelman Singapore has appointed Omar Sotomayor as its new Executive Creative Director. Sotomayor brings over 17 years of experience to the role, having previously worked at Leo Burnett in Chicago and BBH in Singapore on campaigns for clients including McDonald’s, Kellogg’s, P&G, Nike, and IKEA,

He has also been named on Forbes Magazine’s ‘Top 30 Under 30 Professionals in Marketing and Advertising’ and his work included in Contagious Magazine’s list of ‘Most Contagious Campaigns of The Year’.

“Omar is a renowned creative across the region and globe, celebrated for his creative talent, innovative ideas, and passion for producing work that resonates with local culture,” said Tim Green, Edelman’s Chief Creative Officer for APAC.


“We are thrilled to have someone of his caliber partnering with us, as we continue to craft integrated communications solutions that earn audiences’ attention and make our clients stand out.”

Sotomayor’s appointment looks to build on Edelman Singapore’s creative credentials, having earned accolades in 2020 and 2021 for its work on Causes for Animals Singapore and Singapore Prison Services. The firm has also produced global creative work for MediaTek, while managing the creative briefs for clients such as Ministry of Defence. In his new role, Sotomayor reports to APAC Chief Creative Officer, Tim Green.

“Edelman has been making significant waves in the industry with its recent creative work,” said Sotomayor.

“It was impossible not to notice its momentum or have curiosity about the direction the firm is heading in. I am excited to be joining such a talented team of storytellers and working with them on creating work that genuinely earns attention for brands and organizations.”



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