Andrew Low has been appointed as new Group Chief Creative Officer for Dentsu Malaysia’s Creative Line of Service. His career spans across three countries in the Asia Pacific region with Ogilvy, Publicis One, and Leo Burnett.
“To spur growth, I believe it is fundamentally important to be agile, especially if we want to thrive in new creative business models,” said Andrew Low on his appointment.
“I am looking forward to working with the team and being a part of its unifying force.”
At the same time, Dentsu Malaysia is bidding farewell to three veteran partners of Merdeka LHS, the creative agency it acquired in 2016: CEO Tony Savarimuthu, and Chief Creative Officers Huang Ean Hwa and Szu H. Lee.
“As these three ride into the sunset, their everlasting legacy has been imprinted into dentsu’s DNA and it is my honor to have served with them,” said former Dentsu Malaysai CEO, Nicky Lim.
Tony Savarimuthu has served in the industry for more than a decade, formerly as Vice President and President of the 4A’s introducing many initiatives such as The Effies.
“I’ve had the good fortune of working on some of the world’s most renowned brands as well as go-getters striving to change the status-quo working with the best creatives in the land, said Savarimuthu.
“I wish to pay tribute to my long-time colleagues and friends Huang Ean Hwa and Szu Lee, and not least Ali Mohamed and the late Yasmin Ahmad who were my past colleagues, for their ideas, inspired creativity, and for changing the perception and fortunes of many a brand both in Malaysia and globally.”
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