Dentsu has announced the launch of ‘Indeed Smart City’ in India under its CSR advisory & implementation arm, Indeed.
The Smart City aims to deliver solutions across domains such as Smart Infrastructure under the Area Based Development initiative of the Smart City mission as well as smart healthcare, safety, citizen engagement, education and smart energy solutions. The smart city will also focus on information & communications technology from integrated command and control centers to safety and surveillance, video analytics, city collaboration platforms, smart poles, city wi-fi solutions and more.
Ajay Singh, a Smart City specialist, has been named Vice President to spearhead the Indeed Smart City initiative. Over the course of his 17-year career, he has worked with government, public sector, manufacturing, utilities – power & water, Smart city domains for clients in India, USA, UK, Europe, APAC & Middle East.
“I am honoured to have the opportunity to lead Indeed Smart City by dentsu India- a network with industry-leading OOH technology, creative thinking team, and unique innovation architecture with its strong commitment to the community. The strength of media is important when it comes to communication points in cities so that they can be used to inspire people and change things for the better, thereby, making the urban environment more cheerful,” said Singh.
“With this ambition, we aim to have a growth-oriented innovative mindset, constant investments in our team, and onboard new emerging technology partners. I am truly excited to lead this innovative group. As we emerge from the COVID-19 pandemic, I am confident that Indeed Smart City will grow to become the trusted smart solutions technology partner for our customers across the globe and help give the cities a more sustainable & resilient future –‘Re-invent to stay relevant’.”
Prior to this, Singh has served different companies such as Reliance Energy, HCL technologies, L&T Infotech, Fluentgrid, Deloitte, PWC and IQVIA.
“Our cities are undergoing dramatic change as a result of new technologies and modern infrastructure projects. Indeed Smart City will harness the power of technology and smart solutions via its associates and partners to bring meaningful marketing solutions and experiences for brands,” added Haresh Nayak, COO, dentsu international, Media Brands.
“I am confident of Ajay’s capabilities and his impressive track record will certainly allow us to explore newer opportunities as we move into the next phase of smarter solutions.”