Dentsu International Appoints DDB’s Alex Hesz as Chief Strategy Officer

Dentsu International has announced the appointment of Alex Hesz as global chief strategy officer. He is tasked with providing strategic leadership across the business, partnering with global CEO Wendy Clark and the Dentsu International Executive team starting in 2022.

Hesz joins Dentsu from DDB Worldwide where he has been Global CSO since June 2020 and Group CSO of adam&eveDDB. His clients included Google, Samsung, Unilever, Mars, Lloyds Banking Group, BlackRock and Facebook (Meta).

“Alex’s appointment is game changing for Dentsu. He is one of the foremost strategic leaders in the industry,” said Wendy Clark, global CEO, Dentsu International.

 
 

“Alex is a massively talented, driven and proven leader who is wired to understand clients’ needs and aspirations. I couldn’t feel more confident that Alex joining at this critical juncture in our transformation will bolster our realisation of being the most integrated network in the world.”

This appointment comes off the back of dentsu’s second quarter of consecutive growth and follows client wins and expansions including Manulife and Kering. This also follows the recent Executive appointment of Fred Levron, Global Chief Creative Officer, Dentsu I

“Dentsu is uniquely placed to provide an enviable modern marketing offering to deliver the work that clients truly want in the way they truly want it to be delivered,” said Hesz.

 
 

“In Dentsu International, and with Wendy and her leadership team, that’s what I’ve found. A truly integrated business across Media, CXM and Creative, led by a group of absurdly talented practitioners who are dedicated to the work, the culture and the society they are building together. The commitments to sustainability and diversity as drivers of that success are critical parts of that shared culture, and are values sincerely held and shared by everyone I’ve been lucky enough to meet.”

“I can’t wait to get going at DI, to help shape the offering that today’s largest and most progressive clients are asking for, and that DI is unique in its preparedness to deliver. These are exciting times.”

 

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