Collab Asia Partners with Nintendo for Content Licensing

    The group recently opened an office in Shenzen, its first in mainland China.

    By Harold Henry - May 4, 2021
    Collab Asia Partners with Nintendo for Content Licensing

    Collab Asia CEO, Eugene Choi

    APAC-based digital content studio and talent network Collab Asia has announced a new licensing agreement with Nintendo for its content creators.

    Collab’s Game Streamers will now be able to monetize gameplay footage derived from Nintendo Game Content, accelerating support for the production, distribution, and monetization of live game videos.

    The group’s creators are approved to monetize Nintendo Game Content through the following methods: Facebook Game Streamer, Facebook Level Up Program, Niconico Creators Program, Niconico Channel, OPENREC Creators Program, Twitch Affiliate Program and Twitch Partner Program, Amplify Publisher Program, YouTube Partner Program, “Item Revenue” and “Video Ad Revenue” in TwitCasting Monetization Program, and Mirrativ “gifts”.

    The news follows the group’s first office opening in mainland China. The company’s new facility in Shenzhen will support Collab Asia’s strategic growth in Greater China, where it has maintained a strong presence for the past 3 years.

    The Shenzhen office is Collab Asia’s 8th office, supplementing the company’s existing footprint in Korea, Japan, Indonesia, the Philippines, Malaysia, Hong Kong SAR, and Singapore.

    “As the premier digital media partner for creators, brands, and media platforms in Asia, we understand that people are consuming more content and creating more content than ever before across Asia,” said Eugene Choi, the CEO and co-founder of Collab Asia, Inc.

    “As part of this, we look forward to enabling our creators to responsibly create content using Nintendo’s unparalleled intellectual property, storied titles, and legendary characters.”


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