Clemenger BBDO Melbourne CEO Jim Gall
Swisse Wellness has named Clemenger BBDO Melbourne as its creative agency of record following a competitive pitch.
The partnership will see the agency lead the development of Swisse Wellness’s new brand platform, with localized execution to be handled via the BBDO global network in key markets.
“We’re excited to be partnering with the Clemenger BBDO team locally and leveraging the strength of the BBDO network globally in a key period of growth for our business,” said Nick Mann, Swisse Wellness’s Managing Director.
“Clemenger’s strategic and creative capability was demonstrated throughout the entire process and we’re looking forward to embarking on a long and successful partnership with the team.”
Clemenger BBDO Melbourne will also support Swisse Wellness with its retail, activation, production and engagement activity across brand comms, product launches and ambassador content.
“Swisse Wellness is an incredible brand with a strong creative and cultural ambition,” added Clemenger BBDO Melbourne Group CEO, Jim Gall.
“We couldn’t be happier that the Swisse team has entrusted us as their creative partner to share their story and products with the world. Together, we’ve got big plans and look forward to bringing them to life in the very near future.”
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