Ramadan

23 Articles

The second-year campaign, rooted in everyday acts of kindness during Ramadan, has culminated in the handover of homes to underserved communities in...
BlueBand launches a Ramadan campaign in Indonesia and Malaysia with a new film, limited-edition packaging, and digital activation encouraging families to reflect...
McDonald's Indonesia & Leo Indonesia put an end to sibling rivalry in a heartwarming Ramadan film.
As Malaysians prepare for Hari Raya Aidilfitri, Shell Malaysia launched its specially designed Raya packets that bring a sense of nostalgia and...
Google Play, in collaboration with DDB Group Singapore, has launched a new campaign that turns a traditional family gathering into a dynamic...
Lipton has partnered with Horizon FCB Dubai on a new campaign for Ramadan. This year's film, along with a suite of digital...
“Last year's Ramadan data reveals the changes of SEA consumers' shopping habits during the holy month. Marketers need to take note of...
A new campaign from Kraft Heinz Indonesia highlights that while most Indonesians enjoy their Ramadan together, some find themselves feeling alone at...
The pandemic deepened our view of the world and the people around us, and brands have responded, writes Hafitri Anggraini.
Understanding viewers’ emotions can predict the short-term sales potential and long-term brand-building potential of advertising, says Jon Evans.
Though inflation concerns linger, the joy of a physical Ramadan, the first in three years, is palpable in Indonesia says a new...
It is vital that brands understand the psyche of shoppers to improve traction during the coming Ramadan and Eid periods, says Criteo.

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