Opinion

Will Chinese Consumer Brands Dominate the Russian Retail Scene of the Future?

Mar 30, 2022

Time for a New Kind of Awards Show

Mar 7, 2022

What the #BoycottFoodpanda Movement Says About the Double-Edged Sword of Social Media

Oct 16, 2019

Confronting Problems With Sexism in the East Asian Airline Industry

Dec 1, 2017

Why Japan Trails in Communicating Brand and Shareholder Value

May 11, 2017

Sexy Korean Brand Campaign for Mens Cosmetic Company – A Bit Too Much?

Dec 21, 2016

Is the John Lewis Buster the Dog Spot the Best Christmas Ad Ever?

Nov 11, 2016

Nielsen

Google Graduate Defends Nielsen’s Offline Measurement Tools?

Oct 10, 2016

Portable People Meter

Nielsen Evolves Towards Portable People Meter, What Could Go Wrong

Sep 30, 2016

Yuna Malaysian Singer - Branding in Asia Magazine

Can Yuna Save Malaysia’s Nation Branding?

Aug 15, 2016

Live Digital Video’s Market Reality

Jun 28, 2016

Linked in merger Microsoft Changes

LinkedIn Deal: 3 Experience Changes We Dread

Jun 15, 2016

Opinion: Common Sense that Digital Marketers Ignore

Jun 7, 2016

Chewbacca Mom Not Marketing - Branding in Asia Magazines

Viral Chewbacca Mask Video was Simply UGC, it was not Marketing

Jun 6, 2016

China Racist Ad Washing Machine - Branding in Asia

Understanding China’s Persistent Racism and the Laundry Detergent Ad

May 31, 2016

Does the Nationality of Your Brand Matter to Chinese Consumers?

May 30, 2016

Wanker Awards Advertising - Branding in Asia Magazine

The Advertising Industry’s Biggest Wankers

May 20, 2016

Customer Engagement Strategy - Branding in Asia

Why Your Consumer Engagement Strategy is Wrong

Apr 13, 2016

featured interviews

Q&A: Bruno Bertelli, Global CCO of Publicis Worldwide

Q&A: David Lubars – Chairman & Chief Creative Officer at BBDO Worldwide

Sir Martin Sorrell on Recent Mergers, COVID-19, and What’s Ahead for the Ad Industry

Q&A: Nigel Richardson – Ikea’s Head of Marketing in Southeast Asia

Joyce King Thomas on Trends in Asia, Her Work on ‘Priceless’ and ‘Fearless Girl’

The Latest

S4 Capital Adds Social Media Marketing Agency XX Artists to Media.Monks

Hilton’s Flagship Brand Debuts in the Maldives

Feel the Flavor With a Million Lime Kisses Says Global Campaign from Perrier

WPP to Acquire Australian Marketing Technology Company Bower House Digital

Meta Launches Testing of NFTs on Facebook with Select Content Creators

Defend Yourself Against the Meat Sweats – Old Spice and Arby’s Funny New Collaboration

Twitter Launches Branded Likes in Japan, US, UK, and Saudi Arabia

Ogilvy PR Promotes Rahul Titus to Global Head of Influence

McDonald’s Installs Swing Sets Across Dubai

Vodafone Tackles the Theory That Time is Relative With a Little Help From Stephen Hawking

India’s ‘Love Depot’ Launches Sexy New Campaign ‘The Pleasure is all Yours’

Reddit Campaign Says ‘Find Your People’ – For Just About Anything You’re Looking For

PHD Malaysia Taps David Soo as Managing Director

FCC Commissioner Urges Apple and Google to Remove TikTok from Their App Stores

Snapchat Rolls Out Subscription Based Service ‘Snapchat+’