Created by Jakarta-based independent creative agency SALVO, the campaign avoids the category’s familiar language of technical demonstrations, coverage maps, and specification-heavy claims.
MINISO has opened Indonesia's first MINISO FRIENDS store in Bekasi, featuring exclusive IP collections and a large-scale YOYO exhibition at Summarecon Mall.
From falling for a rival supporter to helping an amnesiac grandfather remember his favourite team to navigating workplace politics, the campaign celebrated...
Launching in Indonesia before expanding to Vietnam later this year, the campaign spans fake horror trailers, cinematic short films, director interviews, and...
Rather than partnering with influencers, Pepsodent and Team Unilever @ McCann's TeethTalk Academy is developing a new generation of creators from within...
Dentsu Indonesia and Wardah have developed Hear in Hijab, a brooch-style hearing aid designed for hijab-wearing women, transmitting sound wirelessly at up...
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