Pakistan

257 Articles

Pakistani retail and fashion brand, Alkaram Studio has launched its Spring Summer ‘23 collection featuring Maya Ali in a new ad film...
This week we talk to Maham Hussain, Brand Manager - Chocolates at Mondelēz Pakistan.
This week we talk to Yusra Younis, a 25-year-old Media Planner with Starcom in Pakistan. Over the course of our conversation, she...
Pakistan-based fashion and lifestyle brand Khaddi has partnered with Landor & Fitch for a campaign that celebrates women in the country.
UM, the global media agency network of IPG Mediabrands, has announced an affiliate agreement with IG Square Pakistan (Private) Limited, for the...
Walee, an industry player serving the USD #104 billion global creator economy, has signed a strategic multi-year partnership and a multi-million dollar...
This week we talk to Amna Kasumbi Marketing Manager at Qureshi Group in Karachi, Pakistan.
Entravision a media and ad-tech solutions company, announced today that it has entered into a definitive agreement to acquire a strategic stake...
This week we talk to Saif Ali, General Manager at Dastgyr Technologies in Karachi.
Called 'Mein Choti Si Aik Ladki Hoon' (I am a little girl), the campaign has created a movement and inspired policy-makers to...
Pakistan‘s digital agency, Digitz, has announced its partnership with connected marketing agency Digitas, which is part of Publicis Groupe. The newly formed...
According to a new campaign from Shan Foods, Pakistan has the highest breast cancer death rate and some of the highest maternal...

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