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    Campaign Calls on Women in India to ‘Wear Your Bold’

    By Katerin Pantaleon - Aug 3, 2020
    Campaign Calls on Women in India to ‘Wear Your Bold’

    In celebration of Lipstick Day last week (yes, that’s actually a thing) Swedish beauty brand Oriflame India, sought to inspire women in India with its #WearYourBold campaign via VMLY&R India.

    To spread the message, the brand hosted a Live session on its social channels with make-up experts. Viewers were able to be a part of the campaign and also check out the ‘Oriflame Lipstick Try-On’ Instagram filter.

     

     

     

     

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