Bud Communications Expands in Southeast Asia

    By Harold Henry - Jun 8, 2021
    Bud Communications Expands in Southeast Asia

    Oliver Budgen, Founder and Managing Director, Bud Communications

    Bud Communications has recently announced the wins of seven global and regional business partners. The clients are in both consumer and B2B sectors and include fintech, gaming & esports, ecommerce, and adtech companies.

    Among the new clients are media specialist, Xaxis, and Gaming and esports company, AdColony, both of which were won following competitive pitches and cover Southeast Asia, India, Australia, and New Zealand.

    “The gaming and esports space is incredibly dynamic and diverse across Asia Pacific, so we’re looking for a partner that brings the same playful challenger thinking and strategic mindset as us to positioning AdColony at the intersection of brands and consumers,” said AdColony, Senior Vice President APAC, Tom Simpson.

    “We’re confident we’ve found exactly that with the team at Bud.”

    Bud Communication’s Founder and Managing Director, Oliver Budgen described the new normal accelerating demand for communications. As challenger brands take advantage of accelerated disruption, more international tech players are shifting their attention towards Southeast Asia as the center of gravity for innovation and technology adoption.

    “Focus is key for us at Bud, and partnering with brands who share our vision and values – together with a healthy appetite for challenger thinking – is what we’d attribute to our growth so far,” said Budgen.


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