Arena Club, a sports card marketplace and grading company co-founded by Derek Jeter and Brian Lee, has released a new campaign titled “Believe.”
The quirky 30-second spot, directed by Patrick Tom, features Big Foot, the Tooth Fairy, and Santa Claus, highlighting the features of the Arena Club app and showing that anyone—or any being—can buy, sell, vault, and trade sports and Pokemon cards from anywhere in the world.
The campaign is running in selected markets across the United States.
Credits
Client: Arena Club
CEO & Co-Founder: Brian Lee
Chief Marketing Officer: Jay Roberts
Partnerships & Influencer Marketing Lead: Spencer Held
Production company: Tiger House Films
Director: Patrick Tom (Liberum13)
DOP: Martin Moody
1st AD: Adam Werth
EP / Producer: Jason Carpenter
Producer/Line Producer: Kelly Chen
Script Supervisor: Liam Hoops
1st AC: Jeremy Wellhausen
2nd AC: Justin Clare
Gaffer: Derek Rittenhouse
BBE: Andy Grishikian
Key Grip: Chris Bond
Best Boy Grip: Annie Williams
Swing: Aaron Bennett
Lead Stylist / HMUA: Luca Buzas
Costume Designer: Edurne Fernandez
Costume Assist: Ashley Snyder
SFX: Kao Miyamoto
Production Designer: Vanessa Plaza Lazo
Set Dresser: Antonella Lo Brutto
Art Assist: Jason Thirlaway
Sound Mixer: Adrian Aiello
Storyboard Artist: Sabrina Deigert
