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    BBDO Singapore Wins Xtremax Account

    By The Staff - Apr 29, 2021
    BBDO Singapore Wins Xtremax Account

    BBDO Singapore has been appointed by the cloud technology company, Xtremax, to work on their branding initiatives. Xtremax hosts more than 500 government websites and has been a significant partner to a large number of Singapore’s government bodies.

    In 2018, the group won a multi-million-dollar project in the Singaporean Services sector for GovTech under their Government Commercial Cloud Infrastructure program.

    “Xtremax is a thought leader in the development of cloud tech space in Asia,” said Denise Kee, CEO of Xtremax when asked about their partnership with BBDO.

    “However, few know our story. I am confident that with the appointment of BBDO Singapore as our brand agency, we will be able to tell that story to a global audience. Our story needs to be told.”

    BBDO Singapore has experience working on a number of regional brands.

    “With the government’s clear vision for Singapore’s digital future, Cloud Tech is an exciting space for us to get involved in, from a branding and creative perspective, but also from a business perspective,” said Monica Hynds, General Manager at BBDO Singapore.

    “As our infrastructures change, we will be at the forefront, streamlining and adapting too. We join Singapore’s path to becoming a Smart Nation and look forward to contributing in the booming tech space – we couldn’t be more thrilled to do so by joining forces with Xtremax, bringing our creative expertise to the big players in tech.”

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