BBDO Greater China has announced the appointment of Elvis Li as General Manager of Energy BBDO Shanghai. Li brings over 19 years of experience in account management and business development.
Ge spent the first 7 years of his career at J.W. Thompson and Saatchi & Saatchi before BBH in 2009 where he spent more than a decade working with brands across different categories, including Audi, AB InBev, Unilever, Pernod Ricard, Huawei, and others. As Managing Partner he set up the Social & Content publishing team and produced “Daydreamers”, a web reality show IP series for GenZ, which was broadcasted on the Tencent video portal in 2018.
Prior to BBDO, Li was the Head of Brand (Account) Management at Wieden + Kennedy, leading accounts such as Nike and IKEA.
“I am very excited to join the BBDO group,” said Elvis Li. “With the belief of the power of THE WORK, I am aiming at keeping the momentum of Energy BBDO and further nurturing the environment where the team can create more great works and provide more value to our clients.”
“Energy BBDO has always been a digital laboratory of sorts for BBDO,” said Hans Lopez-Vito, Chief Operating Officer at BBDO. “It has had tremendous success in helping us push the boundaries of what is possible when creativity is applied to brands in the digital space – offering us valuable lessons we then apply to the rest of BBDO. We are excited to have someone like Elvis whose deep brand expertise and entrepreneurial drive will help us take this journey to the next level.”
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