Apple’s Airpod Campaign Placed Enormous Images of Dancers in Cities Around the World

Ad in Tokyo

Apple has launched an outdoor campaign pitching its Airpods by placing enormous images of dancers on buildings and billboards around the world. The campaign is part of a two-phase installation by Apple and creative agency TBWA\Media Arts Lab.

The images first appeared in cities such as Paris, London, Tokyo, Dubai and elsewhere, without the Airpods – which were later added to make the campaign for the popular earphones complete.

Good stuff:



Share on facebook
Share on twitter
Share on linkedin
Share on pinterest
Share on reddit
Share on email