Back in 2020, Apple promised that it would reduce its entire carbon footprint to net zero by 2030. The technology giant said it would do this through innovations in materials, clean energy, low-carbon shipping, and restoring natural ecosystems.
So how are things progressing? Turns out Mother Nature needs a status report.
In a new 5-minute film that sees Apple CEO Tim Cook himself nervously gather with others from the environmental team to give Mother Nature, played by Octavia Spencer, the latest updates on their progress towards net zero by 2030.
Check it out:
At Apple, we believe that climate change is one of the world’s most urgent priorities and we are deeply committed to doing our part. Today we had a special guest—a real force of nature—stop by to check on our progress. pic.twitter.com/neLSEqPmGu
— Tim Cook (@tim_cook) September 12, 2023