Adfest Announces 2024 Jury Presidents Headed by Cheil Worldwide’s Malcolm Poynton

ADFEST has chosen the creative leaders who will preside over its juries at the ADFEST Lotus Awards 2024. The juries will be led by Malcolm Poynton, Global Chief Creative Officer, Cheil Worldwide, Jury President of Effective Lotus, INNOVA Lotus and the inaugural Sustainable Lotus, and as Grand Jury President, he will preside over the Lotus Roots with the other Jury Presidents.

Judging will take place just before ADFEST 2024, which will be held Thursday 21 – Saturday 23 March 2024, at the Pattaya Exhibition and Convention Hall (PEACH), Royal Cliff Hotels Group, Pattaya, Thailand during the ADFEST, with its theme of Human Intelligence.

“Asia is quite simply the most exciting region globally; the most diverse, the most populous and increasingly, the most creative,” said Poynton.


“ADFEST plays a big part in pushing the region’s creativity forward so, it’s an honour as the 2024 Grand Jury President to work with this year’s incredibly talented jurors to help shape a show that inspires what’s next.”

The ADFEST 2024 Magnificent Seven Jury Presidents are:

Grand Jury President of Lotus Roots and Jury President of Effective Lotus, INNOVA Lotus and Sustainable Lotus:
Malcolm Poynton, Global Chief Creative Officer, Cheil Worldwide, London

Jury President of Brand Experience Lotus, Commerce Lotus and Direct Lotus:
Bill Yom, Founder & Chief Creative Officer, Jung von Matt HANGANG, Seoul

Jury President of Design Lotus and Print & Outdoor Craft Lotus:
Ashwini Deshpande, Co-Founder & Director, Elephant Design Pvt. Ltd., Pune


Jury President of Digital & Social Lotus, Digital Craft Lotus and Mobile Lotus:
Rei Inamoto, Founding Partner of I&CO, APAC

Jury President of Entertainment Lotus, Media Lotus and PR Lotus:
Wendy Chan, Executive Creative Director, Health APAC, Edelman, Hong Kong

Jury President of Film Craft Lotus and New Director Lotus:
Emma Daines, CEO, Founder & Executive Producer, Fin Design & Effects, Sydney

Jury President of Film Lotus, Outdoor Lotus, Press Lotus and Radio & Audio Lotus:
David Guerrero, Creative Chairman, BBDO Guerrero, Manila


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