72andSunny Australia Announces Four New Senior Hires

72andSunny Australia has announced the addition of four new senior members. Genevieve Hoey, Michael Kleinmann, Daniel Cook, Job van Dijk have all joined the team.

“72andSunny’s vision has always been to drive growth by impacting culture. We’re stoked to add this world class talent to the team to help deliver this”, says Ross Berthinussen, 72andSunny Sydney President.

“It’s rad to have such superstars joining the 72 family, we have great energy, and are making lots of awesome work right now. I can’t wait to see what we all create together”, says Luke Martin, 72andSunny Sydney ECD


Hoey is a highly awarded creative with a global career spanning nearly 20 years. She’s worked with some of the world’s most iconic brands including Nike, Converse, Booking.com, Corona, BMW Mini and H&M. Prior to 72andSunny, Hoey was ECD at ALTO NY, Group ECD at R/GA NY and CD at Wieden + Kennedy Amsterdam.

Kleinmann is designer whose career has included leadership roles in design and art direction. He returns to Australia after a five years at Droga5 New York and joins 72andSunny in October.

Daniel Cook is a specialist in culturally driven strategy across communications and entertainment. He has over 20 years of experience spanning traditional agency strategy roles in Auckland, London, and Sydney and 13 years of broadcasting strategy within the BBC, ITV and ABC.

Job van Dijk’s career spans over 20 years working for brands including Diesel, Axe, Heineken and T-Mobile. From Amsterdam, Job has held previous roles as CD at KesselsKramer, TAXI and Anomaly.


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