The International ANDY Awards has announced its 2026 winners, with the Best In Show GRANDY going to Mother London for Anthropic’s campaign ‘A Time And A Place.’
The campaign, which first aired during the Super Bowl, used darkly comedic spots to turn a product announcement into a cultural conversation about whose interests AI should serve, and where it belongs. It marks the first time the GRANDY has been awarded to Mother London.
Best of Region Asia
Representing Asia, Ogilvy Bangkok took home Best of Region honors for ‘Unfading Love’ for Thai Life Insurance.
“Unfading Love,” the campaign’s launch film, offers a quiet yet powerful portrayal of a mother living with Alzheimer’s.
Best in Show Honors
According to the ANDY’s, a common thread runs through this year’s top work: campaigns that use the platform to question the platform. While Anthropic bought Super Bowl ads to argue that some spaces shouldn’t have ads, the GRANDY was not the only top winner to use irony to make the point. NPR’s logo became its own defense. ‘PAPOTA’ used the music video to question the music video. AXA used a contract to redraw what a contract can do.
The top honor in Bravery went to Publicis Conseil for ‘Three Words,’ made for French insurance company AXA. The campaign also won Best In Show RESET in a tight race against works from BBDO Chicago, Ogilvy, and Publicis Toronto — a back-to-back Best In Show RESET win for the agency.
Rebolucion secured Best In Show Craft for ‘PAPOTA,’ made with Sony artists Ca7riel and Paco Amoroso. The film critiques industry pressures toward virality and brand identity. According to the awards, this is the first time Best In Show Craft has been awarded to a LATAM company.
The Best In Show Public Service award went to Mischief @ No Fixed Address for ‘For Your Right To Be Curious,’ made for NPR. It is the agency’s first Best In Show PSA.
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Additional 2026 Honors
- Independent Agency of the Year: Rethink (third consecutive year)
- Agency of the Year: TBWA\Media Arts Lab
- Best In-House: Squarespace
- Production Company of the Year: Biscuit Filmworks
- Holding Company Network of the Year: Omnicom
Best of Region
- Asia: ‘Unfading Love’ for Thai Life Insurance, Ogilvy Bangkok
- Europe: ‘Three Words’ for AXA, Publicis Conseil
- Latam: ‘Gulf of Mexico (Bar)’ for Tecate, LePub Mexico City
- Pacific: ‘If You Can Take It, It’s Yours’ for Selleys (Dulux Group), Howatson+Company
- Swana: ‘Not For First Dates’ for McDonald’s, FP7 McCann
The ANDYs also announced Best In Show in the Student Competition, which goes to ‘Animal Territory’ by BYU AdLab. The winning team receives a $10,000 scholarship.
The full list of 2026 ANDY winners is available at andyawards.com/winners
