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    Pizza Hut Teams Up With Yung Kee Special Charcoal Roasted Flying Goose Pizza Campaign

    Pizza Hut x Yung Kee’s “Superior Exquisitely Handcrafted Victorious Best of the Best Flawlessly Exclusive Special Charcoal Roasted Flying Goose Pizza” - That's a mouthful.

    By Bobby McGill - Apr 8, 2021
    Pizza Hut Teams Up With Yung Kee Special Charcoal Roasted Flying Goose Pizza Campaign

    Working with Ogilvy Hong Kong Pizza Hut has teamed up with Yung Kee – one of Hong Kong’s most iconic restaurants – to unveil the “Pizza Hut x Yung Kee’s Superior Exquisitely Handcrafted Victorious Best of the Best Flawlessly Exclusive Special Charcoal Roasted Flying Goose Pizza”.

    Inspired by the creative custom of Hong Kong restaurants who are known to come up with over-the-top elaborate names for their signature dishes, Pizza Hut and Yung Kee knew they had to do the same for their one-of-a-kind collaboration pizza. The brand-new recipe is a creative culmination of classic flavors that Hongkongers love.

    In the run-up to the official launch, Pizza Hut even swapped the roasted geese in the display window at Yung Kee with classic pizza boxes, causing quite the stir! Customers can now enjoy the Pizza at any Hong Kong Pizza Hut branch starting from now while stocks last.

     
     

    “We’re thrilled to partner with Pizza Hut once again on creating a campaign that sees two of the most iconic brands come together,” said John Koay, Executive Creative Director at Ogilvy Hong Kong. “The entertaining name of this pizza as well as the special pizza boxes are just some of the highlights of this fun campaign”.

    The limited-edition pizza is now available in-store, through delivery or take-away (regular-sized from $172 / large-sized from $208), with the option to switch to selected Pizza Hut signature crusts too.

     
     

    Credits:

    Pizza Hut: 
    Wendy Leung – Marketing Director
    Yoyo Lam – Marketing Manager
    Karen Shea – Assistant Marketing Manager

    Ogilvy:
    John Koay – Executive Creative Director
    Amy Cheng – Associate Creative Director
    Jo Wong – Senior Art Director
    Adrienne Andaya – Senior Art Director
    Alex Colgan – Copywriter
    Wayne Tang – Art Director
    Yuli Setiadi – Executive Group Director
    Vincent Lam – Group Account Director
    Rachel Tsui – Account Manager
    Clover Yuen – Senior Account Executive
    Ray Lam – Content Lead
    Jim Wong – Content Strategist
    Ricky Chung – Content Specialist

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